Hi all,
I love advertisements.Therefore I've decided to start a blog exclusively to review Indian Television advertisements .Will hopefully do this on a regular basis.Please write in if you think a certain advertisement should be reviewed.
You can read my views on Humour in advertisements here.
Meanwhile this is how i intend to structure my reviews:
The ads will be reviewed and rated on
1) Creativity: How creative the ideas used in the ad are.Creativity doesnt help in ad recall.But it sure is one of the most important factors for an ad to be a hit.
2)Relevance: How relevant is the advertisement to the product that it is trying to sell.
3)Recollection factor: Do the audience watching the ad remember it when they go to buy a product?
4)Execution:How slickly the advertisemt is executed.
Watch this space as I will be reviewing Havells CFL ad soon......
Cheerios!!!
Thursday, September 20, 2007
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4 comments:
review havells shock laga kya
review havells shock laga kya
I learned lot of things. Thanks for sharing
trevel Bondowoso Surabaya murah via tol
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